April Kates-Ellison oversees the American Dental Association’s member and client services, driving member growth strategies that leverage the collective ADA System (national, state and local) to increase membership and drive revenue. Her focus centers on growing membership, especially in key member segments, while ensuring a commitment to both diversity and inclusion. She is also responsible for delivering a portfolio of service offerings to state and local ADA societies and dental schools.
Ms. Kates-Ellison provides strong leadership and develops effective collaborative partnerships between national, state and local ADA societies to maximize value and service for the members. She strategically leverages volunteer leadership to impact member growth efforts and support strategic marketing and sales efforts through consulting relationships. Additional services are provided to members through the Member Service Center.
Prior to the vice president role, Ms. Kates-Ellison served as the senior director of Client Services where she led a team of eleven that was charged with strategic service delivery to state and local societies. She has managed the Association’s diversity and inclusion strategy for members and supported its Diversity and Inclusion Committee; a committee of the ADA Board of Trustees.
Ms. Kates-Ellison holds a Master of Science in Public Service Management from DePaul University, and a Bachelor of Arts in Communications from the University of Illinois. In addition, she holds the Certified Association Executive (CAE) credential through the American Society of Association Executives. She is a recipient of the Workforce Diversity Scholar Leadership Program through Association Forum of Chicagoland and also a recipient of the Women of Excellence Award through the Chicago Defender.
Ms. Kates-Ellison works closely with women and youth organizations. She is the founder of the New Year’s Women’s Conference, Vent & Reinvent Women Group Sessions, the Reach Back Project and cofounder of the We Care Community Outreach Initiative.
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