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Audrey Clark

Audrey Clark

Senior Marketing Specialist, Fortress Press
Audrey Clark is a Senior Marketing Specialist at Fortress Press, an imprint of 1517 Media, where she oversees the digital marketing program. Before joining Fortress, she was Associate Marketing Manager of Lexington Books, an imprint of Rowman & Littlefield. In 2021, Audrey was named a Publishers' Weekly Star Watch Honoree and currently serves as a mentor for the People of Color in Publishing Mentorship Program.

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SSP On-Demand: Webinars

Identity Crisis: Building and Maintaining a Journal Brand Strategy


2022 | Jun 21, Ginetta E.B. Candelario, BethAnne Dorn, Madison Crystal, Audrey Clark

Scholarly journals represent more than just the articles collected therein. Sometimes they are more widely known and recognized than the organizations supporting them! There may also be contrasts between the branding of a journal and its perceived or actual utility to its discipline. This discussion will include input from various stakeholders—editors, authors, and researchers—to identify best practices for reconciling and realizing branding goals.