With the 2010 introduction of their “Article Future” format, Cell Press created a new container for research that included supporting data, centered user needs, and reflected the need for more snackable and sharable content. These elements of the Article of the Future have since become widely adopted and are now seen as the norm, so what's next? This webinar will feature speakers who are leveraging user behavior to explore new and more valuable ways to communicate research and the research process. Representing publishers and aggregators across business models and disciplines, they will examine current projects that are expanding our concept of the journal article and discuss what the next ten years may bring. || Moderator: Hannah Heckner | Speakers: Shawnna Buttery, Patti O. Davis, Heather Norton Blackburn, Terry Ehling, Michele Avissar-Whitting
